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The Pros and Cons of Putting Your High-Value Content Behind a “Gate” or Opt-in Form

May 28, 2015 by support

Most people have visited websites that require you to input your name, email address and other contact information before viewing the content on the website. You may have been considering adding this feature to your website as well. After all, there are some wonderful benefits that you can enjoy by using an opt-in form or another type of gate to access your website. However, there are also some drawbacks that you may need to consider before you decide to take the step of adding this feature to … [Read more...]

Filed Under: Social Media Tagged With: Blog Tips, content marketing, Opt In Form

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