Content curation is the process of sorting through content that is being posted on social media and across the web and selecting only the best and most relevant to share on Facebook. There are many benefits to sharing other people's content on Facebook, but it needs to be handled carefully with proper credit attributed back to the creator. This will protect from any backlash while allowing additional followers to migrate over from these social media accounts. Curate The Strongest Content On The … [Read more...]
What Is Facebook Canvas and Why Should You Care
Canvas is Facebook's latest marketing campaign for brands that use the social media giant and it's a game changer for marketers. Canvas is built into Facebook's mobile app and presents a series of fast loading and easy to navigate photos, videos and product sets. It seems like these major online presences are always rolling out new marketing ventures and it can become difficult to tell if they are worthy of attention. Facebook Canvas has taken all the right steps to be one advertising system … [Read more...]