There are 3 critical steps to generating referral business online. 1. A professional, credible online presence You've probably heard the expression, "First Impression", and in the world of internet marketing and social media networks it is even more important. When prospects find you online, they are making judgments about the kind of person and professional that you are. It's possible that many of these judgments are even happening at a subconscious level, but they are happening just the … [Read more...]